Your Wise Profit Guardian for Shopify Stores
We're on a mission to help every Shopify merchant understand their true profits and make smarter business decisions.
2,000+
Merchants
$2.4B+
Revenue Tracked
15K+
Stores Connected
23%
Avg. Profit Increase
Built by Merchants, for Merchants
ProfitPapa was born out of frustration. Our founder was running multiple Shopify stores, spending hours in spreadsheets trying to figure out actual profits. Revenue was growing, but where was the money going?
Existing tools showed vanity metrics—revenue, orders, visitors. But none of them answered the most important question: “Am I actually making money?”
So we built ProfitPapa—a dashboard that cuts through the noise and shows you what really matters: your true profits, after all costs, fees, and expenses.
ProfitPapa
Since 2021
“We don't just show you numbers. We show you the truth behind your business.”
— The ProfitPapa Team
Our Journey
From a simple idea to helping thousands of merchants.
The Problem
Our founder ran multiple Shopify stores and was frustrated by the lack of real profit visibility. Spreadsheets weren't cutting it.
The Solution
ProfitPapa was born—a simple, powerful dashboard that shows real profits, not just revenue.
The Growth
Hundreds of merchants joined, helping us refine and expand our feature set based on real feedback.
The Future
Now trusted by 2,000+ merchants, we're building AI-powered insights to help you grow even faster.
Our Values
The principles that guide everything we do.
Merchant-First
We build for merchants, not investors. Every feature is designed to help you grow profitably.
Data-Driven
We believe in the power of data to transform businesses. No guessing, only insights.
Trust & Security
Your data is sacred. We use bank-level encryption and never sell your information.
Simplicity
Complex data, simple interface. We make powerful analytics accessible to everyone.
Our Mission
To empower every Shopify merchant with the insights they need to build a truly profitable business. No more guessing. No more spreadsheets. Just clear, actionable data that helps you grow.
Join 2,000+ Merchants